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Be Gentle, Be Kind™

Aloe + Oat Milk

Ultra Soothing Shampoo

A gentle shampoo formulated with hypoallergenic, fragrance- and essential-oil-free skin-soothing ingredients to support hair and scalp health. Award winner!

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key benefits

Specially formulated for those with ingredient sensitivities and reactive skin, this gentle shampoo is sulfate-free, fragrance and essential oil free, and dermatologist-tested. Calming ingredients help to nourish and hydrate hair without irritation.

97% naturally-derived, vegan & Leaping Bunny certified cruelty-free.

who it's good for

All hair types concerned with skin sensitivities.

clinical claims

Clinically tested to be hypoallergenic.

how to use

Massage into wet hair to build lather, then rinse.

awards

InStyle Readers' Choice Beauty Awards 2021

“As someone who has sensitive skin, it is important that I’ve fragrance free options that still make self care fun."

- Sachita

Fragrance-free formula for a soothing cleanse

feels like
A lightweight cleansing gel.

smells like
Fragrance Free

Key Ingredients

  • oat milk

    Moisturizes and calms dry, sensitive skin.

  • aloe vera

    Provides antimicrobial and skin-soothing benefits.

  • green tea

    Calms + soothes skin and provides antioxidant protection.

  • meadowfoam seed oil

    Rich in fatty acids + Vitamin E that nourish skin and provide antioxidant protection.

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